Sunday, June 25, 2017
This is a new trick I just learned (not an original idea)… and it’s marketing genius — relevant to literally any business at all. Really simple + really effective. (Skip to “how it works” if you don’t care about the...
Years ago I started a website content business (selling ghost-written articles to blogs). Back then it worked out for me because it was simple — I would advertise my services without having to hard-sell my prospects and I would...
While surfing one of my favorite business forums last week, I realized something shocking. Most business owners have absolutely no “authority” in their market. No personal branding. No unique positioning. No influence over their niche. These are some of the most powerful...
Photo-sharing app Instagram can be used for multiple things such as posting photos of a coffee date with friends, displaying your latest outfit, or showcasing your latest adventures. However, with 400 active million users on Instagram, the app can also be a great...
Every. Single. Week. I hear the same nonsensical statements… “You can’t market a business on Reddit.” “Reddit traffic doesn’t convert.” “You can’t *sell* on Reddit.” It’s absolutely ludicrous. Almost always, it comes down to a lack of understanding how the community works. Today I want to clear...
Every business wants to generate more sales. Unfortunately, additional sales don’t happen just because you want them too. Improving sales figures is difficult for every business. No matter what you sell, the key to increasing sales is finding more...
Soldsie is a social commerce platform that promises to make it easier than ever to sell merchandise to your Facebook and Instagram followers. The idea is simple. You post a photo of your product to your Facebook or Instagram...
Instagram has quickly gone from a trendy photo-sharing app to one of the best marketing channels for eCommerce businesses. At the end of 2014, Instagram announced that it reached 300 million active monthly users and you can bet that number has...
Unless you’re going down the route of paying for interaction every time (which we don’t recommend), getting sizable and consistent organic interaction on your brand’s Facebook page can be really, really tough. In fact,  a study by Social@Ogilvy in March 2014 found that...

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